Amazon Fire TV Stick HD (newest model), free & live TV, Alexa Voice Remote, powered by the TV…
Amazon is asking −55% less than its own list price for this streaming device. Here is what the listing actually contains.
Product images supplied by the retailer listing at Target
Key features
Fastest HD Fire TV Stick yet, smoother navigation and app launches for everyday streaming
Full HD 1080p maximum resolution, crisp picture for standard high-definition TVs
8GB data storage capacity, room for your essential apps and games
Wi-Fi 6 and Bluetooth 5.3, reliable wireless streaming and accessory pairing
Powered by the TV via included USB-C cable, no wall adapter needed, reducing clutter
Alexa built-in with voice remote, search across apps and control smart home hands-free
Fire TV Stick, Alexa Voice Remote, and 2 AAA batteries, ready to use out of the box
Only apps from the Amazon Appstore are installable, no sideloading from unknown sources
Compiled from the Target listing and the manufacturer's published data
The Amazon Fire TV Stick HD is a streaming device that delivers 1080p Full HD resolution and Wi-Fi 6 support for smooth playback, powered directly by your TV via USB-C for clutter-free setup. $22.00 off is a real cut rather than a rounding error.
Listing dated to end 2 October 2026
Check price at AmazonPrice verified 14 September 2026, 18:04 ET
The Amazon Fire TV Stick HD is a streaming device that delivers 1080p Full HD resolution and Wi-Fi 6 support for smooth playback, powered directly by your TV via USB-C for clutter-free setup. It stands out with its built-in Alexa voice remote and Alexa+ integration for personalized recommendations, offering access to major apps like Netflix, Disney+, and Prime Video in a highly portable, thin design.
*Streaming stick for cord-cutters who want a fast, portable upgrade to Full HD on any TV.**
The claims, and what is behind them
The paragraph below is Amazon's own sales copy. We keep it quoted and set apart rather than folded into our text, because marketing prose and a description are not the same thing — and because what it leaves out is as useful as what it claims.
Upgrade your TV, instantly. Jump to movies, shows, and live TV, and stay locked into every scene. Itâs our fastest HD streaming stick ever, with crisp Full HD and Wi-Fi 6 support for smooth streaming. Now thinner and even more portable, it sets up fast so you can stream anywhere. Discover the new Fire TV experience - Our biggest update to Fire TV has a new, modern design that gets you to your entertainment fast. Pin up to three times more apps to your home screen, so you can jump right to your favorite one. Browse dedicated content categories that make it easy to find what to watch.
Reading the discount
Cuts of this depth sit at the deep end of our feed. They generally signal a clearance rather than a promotion, so the window is likely to be short.
One caveat we will not paper over: this is measured against Amazon's own listed price, not against the lowest figure the product has ever carried. Our record of this listing starts on 18 August 2026, so it is a comparison, not a history.
The listing carries an end date of 2 October 2026. Retailers pull pages early and without warning, so read that as the outer edge rather than a promise.
The nearest things to it
The closest tracked listings in streaming & smart home are Amazon FireTV Stick 4k Select at $19.99 (Amazon) and Amazon Fire TV Stick 4K Plus at $39.99 (Amazon). It is the cheapest of the three, which is the strongest thing the price has going for it.
These are the nearest listings by price that our tracker currently holds, not a survey of the market. Anything not on sale at one of the six retailers we follow does not appear here at all.
*Pick this if you want the simplest, fastest way to add smart streaming to any HD TV without extra cables or adapters.**
Streaming & smart home · ElectroFinds price desk
Full specifications
| Specification | Value |
|---|---|
| Dimensions (overall) | .83 Inches (H) x 3.6 Inches (W) x .57 Inches (D) |
| Weight | .08 Pounds |
| Connection type | HDMI, USB-C |
| Data storage capacity | 8GB |
| Maximum resolution | 1080p |
| Wireless technology | Wi-Fi 6 (IEEE 802.11ax), Bluetooth 5.3 |
| System RAM | 8 GB |
| Compatible with | Disney+, Netflix, Hulu, Amazon Prime Music, Starz, Paramount+, Max, Apple TV+, Amazon Prime Video, Peacock, Showtime |
| Voice assistant built in | Alexa Built-in |
| Battery | 2 AAA Alkaline, Required, Packaged With |
| Warranty | 90 Day Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869 |
Source: specification table published on the Target listing, read 19 August 2026
Against the alternatives
Best figure in row| Amazon Fire TV Stick HD (newest model), free & lPA38CA | Amazon FireTV Stick 4k SelectB0C6W3D4RM | Amazon Fire TV Stick 4K Plus (newest model) AI-pB0F7Z4QZTT | |
|---|---|---|---|
| Deal price | $17.99 | $19.99 | $39.99 |
| List price | $39.99 | $49.99 | $69.99 |
| Discount | −55% | −60% | −43% |
| Brand | Amazon | Shop all Amazon | Amazon |
| Model | PA38CA | B0C6W3D4RM | B0F7Z4QZTT |
| Retailer | Amazon | Amazon | Amazon |
| Offer ends | 2 October 2026 | 14 December 2026 | 7 December 2026 |
The nearest tracked listings by price in streaming & smart home. Figures are the retailer’s own, collected when each listing was last read.
What works
- −55% against the Amazon list price of $39.99
- Upgrade your TV, instantly – Fire TV Stick HD is our fastest HD streaming stick ever, with a streamlined navigation that jumps straight to your movies, shows, and live TV. Take…
- The new Fire TV experience (2026 release) – Our biggest update to Fire TV has a new, modern design that gets you to your entertainment fast. Browse dedicated content categories,…
- All your apps in one place – Prime Video, Netflix, YouTube, Disney+, Apple TV, HBO Max, Hulu, Peacock, Paramount+, and thousands more. It’s easy to find what to watch from…
- Our most portable stick – Thin and light, without extra clutter. Connects directly to your TV's HDMI port without blocking other ports.
- Easier than ever to set up – Now with Direct Power, it's powered by your TV with the included USB-C cable and eliminates the need for a wall adapter.
What to weigh
- The listing is dated to end 2 October 2026
- No buyer rating was published on the listing at the time it was read, so there is no owner feedback to weigh
- Listed at 2 retailers — compare the current page price at each before buying
- ElectroFinds does not test products. Everything above comes from the listing, the manufacturer's published data and generated summaries of them
Video reviews from elsewhere
Not produced by ElectroFinds
Third-party videos, matched to this model and checked for relevance. ElectroFinds has no relationship with these channels and does not endorse their conclusions.
Common questions
It is −55% below the $39.99 that Amazon lists for this configuration, a saving of $22.00. That is a comparison against the retailer's own listed price on the date shown, not against every price the product has ever carried.
Amazon Fire TV Stick HD (newest model), free & live TV, Alexa Voice Remote… · PA38CA · at Amazon
Related reviews
−60%
−43%
−6%